Step into the Alienware Arena

8 months ago

San Jose, Calif., July 13, 2009– iGames unveiled today the official launch of Alienware Arena™ (www.alienwarearena.com), a new ongoing series of gaming events presented by Alienware®, Dell’s premier, high-performance PC gaming brand representing premium power and performance for gamers and technology enthusiasts alike.

Starting this summer and running through 2010, gamers can compete in head-to-head and team challenges for opportunities to win a share of more than $50,000 worth of cash and kick-ass Alienware gaming gear, including rigs such as the new Alienware M17x, the most powerful 17” gaming laptop in the universe.

Summer activities include online tournaments for Left 4 Dead™ and Counter-Strike® as well as live events at leading gamer gatherings including QuakeCon, the largest LAN party in North America and Fragapalooza, Canada’s largest PC gaming event as well as Howie’s Game Shack, a chain of the largest LAN centers on the continent.

Additional events later in the year will feature hit titles including Team Fortress 2™, Quake Live™, Warcraft® III: The Frozen Throne™, and highly anticipated new titles that have yet to be released.

“Alienware Arena unites both local and online communities of gamers through one comprehensive program, spanning all the leading competitive titles,” said Mark Nielsen, President of iGames. “As a gamer myself, I am very excited to see Alienware, one of the gaming scene’s most elite brands, as the presenting sponsor of all these events.”

“Taking an active role in our community is important to us at Alienware,” added Frank Azor, Dell Gaming. “By offering a competitive gaming platform like Alienware Arena, we strengthen our commitment to offering technology enthusiasts worldwide a truly immersive gaming experience.”

Gamers can learn more about upcoming events and register through the new Alienware Arena portal at www.alienwarearena.com. Through the new site gamers can also tune in to live video broadcasts of championship matches, discuss gaming news and event results, download highlight reels of past events, upload photos of their experiences at live events, and earn experience points from their contributions, among many other features.

Alienware, the most powerful force in the universe is ready to dominate. Are you? Join us. www.alienwarearena.com.

About Dell
People worldwide can buy Dell (NASDAQ: DELL) online, by phone and through 30,000 stores.

About Alienware
Alienware, Dell’s premier high-performance PC gaming brand, offers unique and award-winning computers that incorporate innovative engineering and are designed with state-of-the-art components. Credited as being one of the first PC gaming hardware manufacturers, Alienware remains committed to creating industry-leading trends in the high-performance gaming arena and Alienware Area-51TM system was ranked in PC World’s “The 25 Greatest PCs of All Time” in 2006. Alienware manufactures a diverse selection of customizable high-performance desktop and notebook systems that attract a broad range of customers who demand world class performance and design.
The Alienware M17x will be available direct in 35 countries and 17 languages, spanning the United States, Canada, Europe, China, Japan, Korea, Latin America, Australia, and New Zealand. For more information, please visit www.alienware.com or call 1-800-ALIENWARE (254-3692).

About iGames
iGames, Inc. has established strong relationships with industry leaders to provide a wide variety of products, services and programs to LAN venues and gamers including software licensing, hardware discounts, exclusive game launches, LAN parties, and tournaments. Today the company reaches over 1.2 million gamers around the world, initiating and co-organizing more than 200 events a year. To learn more about iGames, go to www.igames.org.