BioWare advertises its new game with the help of - corn?

Corn maze this summer is popular everywhere. However, they are also popular with the BioWare team who decided on an untypical advertising campaign with the help of the corn maze. Why? We have no idea, but in Edmonton, Canada, they have paid corn field cultivation that was arranged to reveal the character of their new game called Anthem.

The whole thing sounds silly, even BioWare's employees seem to be joking. But, as you will see in the footage - Anthem's corn field is real.

Tagged with: BioWare, New IP, SF themes